This year Newport, Gwent has released it shiny, new and upgraded city wayfinding, facilities, retail and heritage digital companion.
www.visitnewport.wales (Newport Explorer 2.0) now does more than ever;
Firstly was the transfer of the original heritage trail. The same great content with a sleek new look. From here it seemed logical to include outlying attractions so we extended the the content to include them also; from the Caerleon Roman fort to inter-city cycle paths and nature reserves.
We then added facilities information for the town centre, where the loos are, the car parks, shopping centres, bus stops and more...
Finally we linked up with Newport's Business Improvement District (BID) to get businesses on board. The ever expanding list of local retailers share their details, benefit from door-to-door directions and get to speak with customers before they have even visited the shops!
"www.visitnewport.wales is setting a new standard for citywide communication and interpretation in one of the first superconnected cities"
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